3: MAKE A PLAN, but Be. Here. Now.

In Step 3 of The Hybrid Creative's Social Media Marketing Tips for Cannabis Brands, you'll learn how to balance an authentic spontaneous posting cadence with pre-posted calendar content. Both are required for deeper engagement and content...

2: KNOW YOUR AUDIENCE and Their Friends

In Step 2 of The Hybrid Creative's Social Media Marketing Tips for Cannabis Brands, you'll learn how you can curate social media posts that resonate with your target audience online.

PETER PRYPUTNIEWICZ – Project Manager

OUR TALENT :: PETER PRYPUTNIEWICZ is one of our talented, in-house project managers. We asked a few questions to highlight his process, goals, and achievements.

MEGAN PRUSYNSKI – Sales Support Specialist

OUR TALENT :: MEGAN “PRU” PRUSYNSKI is our Sales Support Specialist, which means she does all the little things, and some really big things, that help keep Hybrid humming.

1. FIRST & FOREMOST, BE SOCIAL: The Hybrid Creative’s 10 Steps to Successful Cannabis Social Media Marketing

It’s not enough just to show up anymore. You have to be social. Engage with followers directly. Ask them questions, respond promptly to positive and negative comments. Tag brands or retailers to extend reach.

JOSH PORTER – Designer • 3D Specialist

OUR TALENT :: JOSH PORTER is our in-house graphic and packaging designer, 3D modeling specialist, photographer, and all-around get-things-done-RIGHT guy.

10. TELL YOUR STORY: The 10 steps of Cannabis Branding with Zack Darling

Your brand story is so valuable. It's this narrative that talks about who you are.

9. THINK LOCAL, PLAN NATIONAL: The 10 Steps of Cannabis Branding with Zack Darling

If you have the opportunity to build partners and build friendships with other people in other states that you can join forces with to make a national brand, that is going to make you a long term sustainable business when things go federal.

LeadHERship Conference Inspires Women in Cannabis Industry

Several members of The Hybrid team attended a wonderful leadership conference for all the women at our parent company, Kush Supply Co. last week. Our President, Kate Schneider, spoke on a panel of inspiring female leaders and our team left the...

8. PROTECT YOUR MARK: The 10 Steps of Cannabis Branding with Zack Darling

I would recommend hiring a cannabis-specific branding in trademark attorney when it comes to naming your brand.

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